A comprehensive B2B financial wellness platform designed for employers to help their employees reduce financial stress through budgeting tools, educational content, expert coaching, and personalized financial planning resources.
Best Money Moves provides a financial wellness solution that employers offer as a benefit to their workforce. The platform combines technology with human expertise to address employees' most pressing financial challenges, from debt and budgeting to saving and retirement. Users receive personalized action plans, access a library of educational content, and can connect with professional money coaches for one-on-one guidance. This comprehensive approach aims to improve employee financial literacy, reduce stress, and ultimately boost productivity and retention for the sponsoring company. The platform's unique value lies in its gamified, points-based system that encourages engagement and provides employers with anonymous, aggregate data on workforce financial health.
Employers, specifically HR departments and benefits managers, looking to offer a financial wellness program. The end-users are their employees who are seeking to reduce financial stress and improve their financial literacy.
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2017
Chicago, USA
Employer Plan
Pricing is typically on a per-employee-per-month (PEPM) basis, customized based on company size and desired features. Includes platform access for all employees, reporting dashboards for HR, and a specified level of access to financial coaching.
Custom
A long-standing competitor chosen for its deep focus on unbiased, human-led financial coaching and extensive educational programs since 1999.
This is a digitally-focused alternative that integrates financial planning with investment management, appealing to employers wanting a tech-centric, robo-advisor style solution.
Leverages a massive consumer fintech brand to offer tangible financial products like loan refinancing and investing as part of its corporate wellness package.
Competes by offering unlimited, confidential access to a team of in-house financial guides, positioning itself as a direct, human-first support line for any money question.
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