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Brainshark

Paid
sales enablementsales coachingvideo trainingcorporate learningai coachingsales readinesscontent authoringlmssales performance

Brainshark is a sales readiness and software platform that helps businesses improve performance with solutions for training, coaching, and content creation, ensuring teams are prepared for every buyer interaction.


Brainshark, now part of the Bigtincan platform, is a comprehensive sales readiness solution focused on preparing client-facing teams. It enables sales enablement and L&D leaders to create engaging, on-demand video-based training and coaching content from existing materials like PowerPoint decks. Its core value proposition is the combination of content authoring, an AI-powered coaching module for practicing pitches, and in-depth analytics to measure team preparedness. By allowing reps to receive automated feedback and managers to track skill development, Brainshark aims to provide a scalable way to ensure consistent messaging and improve sales effectiveness. The platform's scorecards and CRM integrations help tie learning activities directly to business outcomes.

Pros

  • Powerful AI-driven video coaching provides scalable, objective feedback for sales rep practice.
  • Easily transforms static content (PowerPoint, PDFs) into trackable, voice-over video presentations.
  • Robust analytics and readiness scorecards give managers clear visibility into team and individual preparedness.
  • Integrates with major CRMs like Salesforce to correlate training activity with sales performance data.
  • Strong content authoring and management features ensure training materials are up-to-date.

Cons

  • Pricing is not transparent and is quote-based, suggesting a high cost Barrier for smaller companies.
  • The user interface can feel less modern compared to newer, more lightweight competitors.
  • As part of the larger Bigtincan suite, it may be bundled with features unnecessary for teams seeking only a coaching tool.
  • The platform is highly specialized for sales readiness and is not a general-purpose Learning Management System (LMS).

Key features

  • AI-powered Video Coaching
  • On-Demand Content Authoring
  • Screen and Video Recording
  • Readiness Scorecards
  • Quizzes, Polls, and Surveys
  • Advanced Analytics and Reporting
  • CRM and SSO Integrations
  • Mobile Application Access

Integrations

SalesforceMicrosoft Dynamics 365SeismicHighspotVeeva CRMSlackMicrosoft TeamsOktaSAP Litmos

Target audience

Sales enablement managers, sales leaders, L&D professionals, and corporate trainers in mid-market and enterprise B2B organizations.


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Key Metrics

Founded

1999

Headquarters

Waltham, USA

Pricing Tiers

Custom

Brainshark pricing is quote-based and tailored to organization size and needs. Plans are typically based on the number of users and the specific modules required (e.g., Coaching, Content Authoring, Learning). It is sold via annual contracts.

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Frequently Asked Questions


Top Alternatives to Brainshark

Gong

Choose Gong if your primary goal is analyzing real customer conversations for insights, as it focuses on conversation intelligence rather than pre-call training.

Lessonly by Seismic

An excellent alternative for teams seeking a more modern, user-friendly interface for creating straightforward training lessons and coaching activities.

Allego

Allego is a strong mobile-first competitor, ideal for organizations that want to emphasize just-in-time learning and content sharing from reps in the field.

Showpad Coach

Consider Showpad Coach if you are already in the Showpad ecosystem or want a coaching tool that is tightly integrated with a sales content management platform.

Ready to get started?

Join thousands of users and see how Brainshark can transform your workflow today.

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