Klaviyo is an advanced intelligent marketing automation platform that synchronizes real-time tech stack data to deliver highly personalized email, SMS, and push notification campaigns for ecommerce brands.
Email and SMS marketing platform built for ecommerce brands.
Klaviyo functions as a centralized customer data platform (CDP) that aggregates information from ecommerce storefronts, loyalty programs, and help desk tools to build comprehensive 360-degree customer profiles. It enables brands to deploy automated "flows"—such as personalized welcome series and price drop alerts—triggered by specific user actions. The platform includes sophisticated A/B testing, dynamic product recommendations, and built-in data science models to predict customer lifetime value and churn risk. With over 300 integrations, Klaviyo ensures that every piece of customer data is actionable across email and SMS channels.
eCommerce businesses, Marketing teams, SMBs
Based on 0 reviews
300,000+
2012
Boston, MA
Free
Send up to 500 emails and 150 SMS messages to 250 contacts.
Free
Email-only plans based on contact list size, starting with advanced features.
$20/mo
Email & SMS
Combined email and SMS plans for comprehensive omnichannel marketing.
Custom
Consider choosing Mailchimp over Klaviyo if you are a non-ecommerce service business or small creator looking for simpler, more general-purpose email templates and lower starting costs.
Consider choosing Omnisend over Klaviyo if you need a more cost-effective omnichannel solution that offers robust SMS and email automation specifically optimized for dropshipping platforms like Shopify.
Consider choosing Attentive over Klaviyo if your primary growth strategy is aggressive, high-volume SMS marketing and you require more specialized mobile-first acquisition tools and personal support.
Join thousands of users and see how Klaviyo can transform your workflow today.
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