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Loseit

Freemium
calorie counterweight losshealthfitnessnutritiondiet trackerfood diarymobile appwellness

Lose It! is a highly effective and user-friendly calorie counter with an excellent food database and barcode scanner. While the most powerful insights are behind a paywall, its free version is more than sufficient for basic weight management.


Lose It! is a calorie counter and food diary app that helps you achieve your weight loss goals by tracking meals, exercise, and nutrition.

Lose It! is a comprehensive mobile application designed to help individuals manage their weight and develop healthier eating habits. The core functionality revolves around calorie counting and food journaling. Users can set a weight loss goal, and the app calculates a daily calorie budget. Food intake can be logged by searching an extensive database, scanning barcodes, or using the 'Snap It' feature, which identifies foods from a photo. Beyond just calories, the app tracks macronutrients, exercise, water intake, and other metrics. It's built to be a motivational tool, incorporating features like social connections with friends, community groups, and challenges. The platform provides reports and insights into eating patterns to help users make more informed choices. It is primarily aimed at people who want a structured, data-driven, and supportive approach to losing weight, offering both a robust free version and a premium subscription for more advanced features and deeper analysis.

Pros

  • Large and generally accurate food database
  • Intuitive and easy-to-use interface
  • Excellent barcode scanner functionality
  • Strong free version for core calorie counting
  • Motivating community and challenge features
  • Innovative food logging with the 'Snap It' photo feature

Cons

  • Advanced tracking and planning tools are exclusive to Premium
  • User-generated database entries can sometimes be inaccurate
  • No dedicated desktop or web interface; mobile-only
  • Some users may find the notifications and reminders aggressive

Key features

  • Calorie and macronutrient tracking
  • Extensive food database with barcode scanner
  • Snap It: Log food by taking a picture
  • Exercise and activity tracking
  • Set goals for weight, nutrition, body measurements, and more
  • Community feed and social support features
  • Meal planning and targets (Premium)
  • Deeper insights and pattern analysis (Premium)

Integrations

Apple HealthGoogle FitFitbitGarminWithingsMisfitRunkeeper

Target audience

Individuals seeking a data-driven mobile app to track food intake, manage calories, and achieve weight loss goals.


Ratings & Reviews

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Key Metrics

Founded

2008

Headquarters

Boston, USA

Pricing Tiers

Basic

Free

Premium

$3.33/mo


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