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Loseit

Freemium
weight losscalorie counterhealthfitnessnutritionfood trackerdiet appmobile appmacro tracker

A mobile application for weight loss that helps users track their food intake and exercise to achieve a calorie deficit, supported by a large food database and community features.


Lose It! is a comprehensive calorie and exercise tracking application designed for individuals seeking a structured path to weight loss and healthier habits. It primarily serves users who want to monitor their daily dietary intake against a personalized calorie budget calculated from their goals and biometrics. The app's unique value proposition lies in its user-friendly interface, a robust food database with a barcode scanner for quick logging, and its 'Snap It' feature for photo-based food recognition. By providing both a functional free version and a more feature-rich premium subscription, it caters to a wide audience from casual dieters to dedicated macro trackers. Lose It! aims to keep users motivated through progress charts, community challenges, and insightful reports on their eating patterns.

Pros

  • User-friendly and intuitive interface simplifies daily food logging.
  • Extensive food database with millions of entries, including restaurant and brand-name foods.
  • Barcode scanner and 'Snap It' photo logging feature make tracking fast and convenient.
  • Provides personalized daily calorie goals that adjust based on activity and weight changes.
  • Engaging community features, challenges, and teams to help with motivation.

Cons

  • Many key features, such as macronutrient tracking, meal planning, and detailed reporting, are restricted to the Premium subscription.
  • The user-generated food database can sometimes contain inaccurate or duplicate entries.
  • The free version displays advertisements, which can be distracting for some users.
  • Fewer native integrations with fitness apps and devices compared to some competitors.

Key features

  • Calorie and macronutrient tracking
  • Barcode scanner for packaged foods
  • Extensive food database
  • Personalized weight loss plans
  • Exercise and activity tracking
  • Progress tracking with charts and graphs
  • Community feed and challenges
  • Recipe builder

Integrations

Apple HealthGoogle FitFitbitGarminWithingsStravaRunkeeperApple Watch

Target audience

Individuals focused on weight loss or healthier eating who want a simple, effective tool for tracking calories, macronutrients, and exercise. It's suitable for both beginners and experienced trackers.


Ratings & Reviews

0.0

Based on 0 reviews

Key Metrics

Active Users

40M+ members

Founded

2008

Headquarters

Boston, USA

Pricing Tiers

Free

Includes basic calorie counting, access to the food library, barcode scanner, and manual exercise tracking. Supported by ads.

Free

Premium

Unlocks all features, including macronutrient tracking, meal and exercise planning, device integrations, water tracking, detailed reports, and an ad-free experience.

$39.99/year


Frequently Asked Questions


Top Alternatives to Loseit

MyFitnessPal

Choose MyFitnessPal for its significantly larger food database and more extensive list of third-party app and device integrations, making it a more connected hub.

Noom

Opt for Noom if you prefer a psychology-based approach with daily educational content and access to a personal health coach, rather than just a self-service tracking tool.

Cronometer

Select Cronometer if your primary goal is tracking detailed micronutrients (vitamins, minerals) with a high degree of accuracy from verified food sources.

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